Your cart

Your cart is empty

Discover yourself.

The science behind pleasure: what happens in our brain?

The science behind pleasure: what happens in our brain?

Most of us understand that something is going on in our bodies and brains when we feel good. It could be a post-workout rush, laughing with friends or having sex; we know when we’re feeling on top of the world, and that there are some chemicals at work. But it’s not a ‘one chemical fits all’ situation. Our brain releases different chemicals for different reasons, to make us feel good in different ways. Serotonin, dopamine, oxytocin and endorphins all have different roles within the body, all linked to pleasure. 

Serotonin 

Found in our brain and intestines, serotonin runs through our blood and throughout the central nervous system. Serotonin is considered ‘the happiness chemical’, contributing to self-esteem, feelings of belonging and holistic well-being. Serotonin spikes when we feel valued by those around us, and contributes to a general baseline state of happiness. Adversely, people diagnosed with depression often have lower levels of serotonin, and as such report lower levels of general happiness. 

You can maximise your serotonin levels by engaging in physical intimacy, aerobic exercise, sunshine, and self-care rituals. 

Dopamine 

Dopamine is sometimes referred to as the ‘reward molecule’. This is because, while it can be released after eating a good meal or having sex, it is usually associated with the feeling you get after achieving a goal. Even ticking a small task off your to-do list can release dopamine in the brain, which can affect bodily functions such as heart rate, nausea and your experience of pain. 

You can release dopamine in most of the ways you’d expect - exercise, healthy diet, etc. Perhaps less predictably, a good night’s sleep. 

Oxytocin 

Different again, oxytocin is a neurotransmitter typically released during physical contact. Oxytocin plays a big part of parent-child bonding, and is typically the bonding chemical released during breastfeeding. When we feel calm, safe, loved and protected in the arms of a friend or lover, that’s most likely oxytocin doing its thing. 

Happy side effects of this chemical include improved immune systems and decreased stress levels - with studies being conducted into its role in accelerating wound healing. And you can get it all from a hug.

Endorphins 

The word endorphin in part literally derives from the word ‘morphine’, as it is the body’s natural pain reliever. Produced by the central nervous system and pituitary gland, endorphins tend to release in the body during and after exercise (including sex), as well as eating and drinking. Feel amazing after a run, swim or dance? You guessed it, endorphins. Self-care activities like massage or eating dark chocolate can also stimulate these neurotransmitters, although you have to enjoy these moments while you can - endorphins don’t tend to last.

Previous post
Next post

Journey into pleasure

Vibes in 3 colours

Essensual Vibe

$149.95
Unit price
per 
Flow Water-Based

Flow Water-Based

from $29.95

Unit price
per 
Melt Candle

Melt Candle

from $34.95

Unit price
per 
Mood Oil

Mood Oil

$49.95
Unit price
per 

More sex education

Creating space for meaningful connection

Creating space for meaningful connection

In our fast-paced, always-connected world, it’s easy to forget that true intimacy doesn’t just happen. It takes time, attention, and intention. Creating a space for meaningful connection isn’t about perfect...

Read more
The psychology behind deep conversations: why they matter more than you think

The psychology behind deep conversations: why they matter more than you think

When was the last time you had a conversation that felt more than just words? A conversation where you truly felt seen, heard, and understood? For many, moments of real...

Read more
The art of emotional availability in relationships: why it’s key to lasting connection

The art of emotional availability in relationships: why it’s key to lasting connection

Emotional availability—the art of being open, really listening, and showing empathy—is the bedrock of any lasting relationship. It’s what builds trust, closeness, and true intimacy, making both partners feel safe...

Read more
Navigating intimacy and connection during IVF

Navigating intimacy and connection during IVF

Undergoing IVF is a deeply personal and often challenging journey, one that can test the foundations of even the strongest relationships. The process demands a level of emotional, physical, and...

Read more
Why do so many of us fear intimacy?

Why do so many of us fear intimacy?

Emotional intimacy—the kind that lets you connect deeply with someone—is something most of us crave but find hard to embrace. It demands vulnerability, which can feel daunting. If you’ve ever...

Read more
‘Right person, wrong time’: unpacking the complexities of love and timing

‘Right person, wrong time’: unpacking the complexities of love and timing

We’ve all heard the phrase “right person, wrong time.” Some of us have probably even used it. But what does it really mean? Is it just a romanticised excuse for...

Read more